Why Go After Fauci Now?
3 hours ago
Using a form of marketing known as neuromarketing, corporations and politicians are using MRIs, EEGs, and other brain-scan and medical technology to craft irresistible media messages designed to shift buying habits, political beliefs and voting patterns, as described in the World Business Academy's video "Spellcasters.".
By measuring activity in different parts of the brain in response to an ad or other media message, advertisers and political consultants can create advertising campaigns that tap into the pre-conscious brain. The idea is to assess central nervous system response to certain ads, the better to skirt the viewers' rational thought.
Since the dawn of commerce, sellers have tried to figure out how to best pitch their wares, grab attention and close the deal. Sales pitches have always been designed to create a willing buyer, often by creating needs and wants and then offering up a new product to satisfy them.
Clever and unscrupulous sales pitches are nothing new. They helped create a nation of smokers until litigation revealed that tobacco companies hid known risks. The court cases led to big damage awards, new warning requirements and, finally, fewer smokers.
The use of music, images and emotion to manipulate the consumer and voter is also nothing new. But neuromarketing involves a degree of intrusiveness and manipulation that needs to be exposed and stopped. Consumers pushed back when advertisers turned to subliminal advertising - the practice of flashing an image for a tiny fraction of a second, too fast for the cognitive brain to process.
It's time to push back again. [In Full]
December has been an interesting month for marijuana... First The U.S. Supreme Court's Gonzales v. Raich "Commerce Clause" Based Ruling Limiting States Rights, Then Came Obama's New Commerce Secretary Bill Richardson, Who Is Assuredly Pro-Legalization.
"Since 1965, America has arrested over 20 million Americans for violating marijuana laws," explains Armentano. "Penalties include probation and mandatory drug testing; loss of employment; loss of child custody; removal from subsidized housing; asset forfeiture; loss of student aid; loss of voting privileges; loss of adoption rights; and loss of certain federal welfare benefits, such as food stamps. In human terms, some 34,000 state inmates and an estimated 11,000 federal inmates are serving time behind bars for violating marijuana laws. In fiscal terms, this means U.S. taxpayers are spending more than $1 billion annually to imprison pot offenders."
"Certainly no evidence from the founding suggests that 'commerce' included the mere possession of a good or some personal activity that did not involve trade or exchange for value. In the early days of the Republic, it would have been unthinkable that Congress could prohibit the local cultivation, possession and consumption of marijuana … Respondents Diane Monson and Angel Raich use marijuana that has never been bought or sold, that has never crossed state lines, and that has had no demonstrable effect on the national market for marijuana.
If Congress can regulate this under the Commerce Clause, then it can regulate virtually anything -- and the Federal Government is no longer one of limited and enumerated powers."
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